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2025-02-18

How to integrate Google Sheets with Twilio to send an SMS via Twilio when a row is added in Google Sheets

t.aizawa

By integrating Google Sheets with Twilio, you can enhance the efficiency of customer interactions.
When a new row is added, you can avoid the hassle of manually sending SMS and notify stakeholders in a timely manner. This not only improves operational efficiency but also reduces errors, cuts costs, and enhances customization. This integration method is particularly useful for those who want to use time and resources efficiently in a busy work environment.
This article explains in detail the benefits and methods of integrating Google Sheets with Twilio.

・Sales representatives who need to share information in a timely manner by integrating Google Sheets with Twilio

・Business personnel looking to automate SMS sending to customers

・Managers considering ways to reduce human errors from manual work

Benefits and Examples of Integrating Google Sheets with Twilio

Benefit 1: Improved Work Efficiency through Automation

Isn't it time-consuming and cumbersome to manually send SMS every time a row is added to Google Sheets?
However, by integrating Google Sheets with Twilio, you can automatically send SMS when new data is added to Google Sheets.
This automation allows personnel to reduce the time spent on notification tasks, leading to improved work efficiency.
For example, whenever new order information from a customer is added to Google Sheets, an order confirmation SMS is automatically sent, reducing manual confirmation tasks and allowing for more efficient operations.

Benefit 2: Timely Information Sharing

By integrating Google Sheets with Twilio, SMS is sent in a timely manner when data is added to Google Sheets, allowing smooth information notification to stakeholders. This enables quick responses.
For instance, when the sales team enters new customer information into Google Sheets, that information is automatically sent via SMS, allowing sales representatives to respond immediately. Notifications are automatically sent based on data added to Google Sheets regardless of the time, preventing information delays and ensuring timely operations.

Benefit 3: Error Reduction and Reliability Improvement

Manual SMS sending can lead to errors such as sending to the wrong number, missing sends, or incorrect message content.
However, by integrating Google Sheets with Twilio, accurate information is automatically sent when a row is added, reducing errors.
For example, when customer order information is added to the spreadsheet, an order confirmation SMS is automatically sent to the correct number. This reduces the risk of misdelivery or missed notifications, enhancing reliability with customers.

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How to Create a Google Sheets and Twilio Integration Flow

Now, let's create a flow together using a template where "an SMS is sent via Twilio when a row is added to Google Sheets"!

The template used this time can be copied by clicking "Try it" on the banner below.

Before Getting Started If you do not have a Yoom account, please create one from the "Yoom Account Issuance Page" below. For basic operations of Yoom, please refer to "Getting Started with Yoom." Yoom Account Issuance Page Getting Started with Yoom Now, let's get started together! Step 1: Integrate Google Sheets and Twilio with My Apps (1) After logging into Yoom, select "My Apps" from the left column and click "+ New Connection." (2) From the list of new connections in My Apps, click on Google Sheets. (3) A screen like the one below will appear, click "Sign in with Google." Please log in with your account. (4) Next, integrate Twilio. Similarly, click Twilio from the list of new connections in Yoom. (5) On the "New Twilio Registration" screen, enter the account name, Account SID, and Auth Token, and click "Add." For information on how to obtain the Account SID and Auth Token, please refer to the site below. How to Verify Account SID and Auth Token Once the integration is complete, Google Sheets and Twilio will be registered in Yoom's My Apps. This completes the My Apps registration. Next, let's set up triggers using templates! Step 2: Setting Up When a Row is Added in Google Sheets (1) We will use the template introduced earlier. Click "Try it" on the banner below.

Click on "When a row is added" for the schedule trigger.

(2) From the "Select Account and Action" screen for Google Sheets, verify that there are no errors in the account information linked with Google Sheets, keep the trigger action as "When a row is added," and click "Next."

From the "App Trigger API Connection Settings" screen, select the trigger activation interval.
Select the trigger activation interval from the dropdown: 5 minutes, 10 minutes, 15 minutes, 30 minutes, or 60 minutes.
※ Please note that the shortest trigger activation interval varies depending on the plan.

Scroll down and select the Spreadsheet ID and Sheet ID from the options.

Directly input the table range (start), table range (end), and the column with unique values.

Once the input is complete, click "Test" and if no errors occur, click "Save" at the bottom.

Step 3: Integrate with Twilio to Send SMS

(1) Next, integrate with Twilio to send SMS.
Click "Send SMS."

(2) From the "Select Account and Action" screen for Twilio, verify that there are no errors in the account information linked with Twilio, keep the action as "Send SMS," and click "Next."

(3) From the "API Connection Settings" screen, verify the red line and input To and From.
The message content you input will be displayed to the recipient when the SMS is sent.

Once the input is complete, click "Test" and if no errors occur, click "Save."
(4) Finally, click "Turn on Trigger."

This completes the flowbot for "Send SMS with Twilio when a row is added in Google Sheets."

Other Automation Examples Using Google Sheets and Twilio

At Yoom, we have many other examples of automation using Google Sheets and Twilio, so let us introduce a few.

1. Make a Call with Twilio When a Row is Added in Google Sheets

When a row is added in Google Sheets, a call is automatically made to the customer via Twilio. This is expected to improve the speed of response to customers. Additionally, automation can help prevent missed communications and human errors.

2. When a business card is uploaded to Google Drive, read the business card information and add it to Google Sheets

By uploading a business card to Google Drive, the information is automatically reflected in Google Sheets. This eliminates the need for manual input and prevents transcription errors. This flow is especially recommended for sales managers and support staff.

3. Send an email with Gmail when a row is added in Google Sheets

By utilizing this flow, you can quickly share the content added to Google Sheets with your team members. Additionally, by integrating with another communication tool, you can receive notifications when an email is sent via Gmail.

Additionally, if you want to check out templates using Google Sheets and Twilio, please visit the following site.

List of Flowbot Templates Using Google Sheets

List of Flowbot Templates Using Twilio

Summary

Integrating Google Sheets and Twilio seems to offer significant benefits for business operations by enabling timely information sharing!
It eliminates the need for manual notification tasks, reduces the risk of errors, and allows for cost-effective and flexible customization.
Especially in business environments where accuracy and quick response are required, this integration will be a convenient tool to facilitate smooth operations.
Highly recommended for those who want to efficiently utilize time and resources!

The person who wrote this article
t.aizawa
I hope everyone's everyday work will be much easier! We will continue to send out information on improving work efficiency using Yoom!
Tags
Google Sheets
Automation
Integration
Automatic
Twilio
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