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How to Integrate Applications

2025-05-20

How to Automatically Transfer Reviews Posted on Google Business Profile to Google Sheets

a.ohta

By adding reviews posted on Google Business Profile to Google Sheets, you can share customer opinions with your team and use them as hints for business development that meets customer needs.
However, don't you find it tedious to manually transfer all reviews posted on Google Business Profile to Google Sheets?
So this time, let's automate the process of transferring reviews by integrating Google Business Profile with Google Sheets!
It should make managing review data easier. If you want to proceed with your work efficiently, please take a look!

Recommended for

  • Those who want to accumulate review data from Google Business Profile
  • Teams that want to share data using Google Sheets
  • Marketing personnel who want to analyze reviews from Google Business Profile
  • Those who want to simplify the task of transferring reviews from Google Business Profile

For those who want to try it immediately

This article introduces the integration method using the no-code tool "Yoom".
No complicated settings or operations are required, and even non-engineers can easily achieve it.
You can start immediately from the template below, so please give it a try!

[What is Yoom]

This time, we will set up automation to "add reviews posted on Google Business Profile to Google Sheets".

How to Create a Connection Flow Between Google Sheets and Google Business Profile

The connection flow this time is broadly divided into the following processes.

・Connect Google Business Profile and Google Sheets with My Apps
・Set up Google Business Profile
・Set up to transcribe to Google Sheets
・Turn on the trigger button and check the connection operation between Google Business Profile and Google Sheets

Step 1: Connect Google Sheets and Google Business Profile with My Apps

After completing the registration of Yoom, please select "My Apps" from the menu on the left.

Next, click the new connection button at the top right.

Connecting Google Business Profile

1. Search

Search for Google Business Profile and click the Google Business Profile icon.

2. Log in to Google Business Profile

The above screen will be displayed. Click "Sign with Google".

3. Select an Account
Press the Google account of the Gmail address to be linked with Yoom.

4. Log in to Yoom

You will be taken to the image page, read the terms and click next.

5. Yoom is requesting additional access to your Google account
Press continue.
When you move to the authentication screen, select <span class="mark-yellow">Allow all permissions</span>.

6. Connection Complete

Once the screen changes, the connection is complete.

Connecting Google Sheets with Yoom

1. Search
Next is the connection of Google Sheets, but since it is the same Google service as Google Business Profile, the procedure for My Apps connection is the same.
Search for Google Sheets and connect using the same procedure as Google Business Profile.

2. Create a Sheet

Create a sheet to accumulate review data from Google Business Profile.
<span class="mark-yellow">The review data that can be obtained this time is as follows.</span>

・Review ID
・Profile Picture URL
・Reviewer Name
・Star Rating
・Comment
・Creation Date
・Update Date
・Resource Name

Recommended items that should be created are mainly Review ID, Reviewer Name, Star Rating, Comment, and Creation Date.
If there are other data you want to add, set them as desired.

Step 2: Copy the Template

Next, please copy the template to be used this time.

1. Click "View Details" on the top banner
2. Click "Try this template" at the bottom of the transitioned screen
3. If you haven't registered with Yoom yet, please register

※ If you have already completed registration, the login screen will be displayed, so please log in.

When the Flowbot template is copied to "My Projects", the above display will appear.

You will transition to a page like the image, so let's proceed with detailed settings.

Step 3: Launch Settings for Google Business Profile

1. Open My Projects

Open "My Projects" from the menu on the left side of the screen.

2. Open the copied template
Click "【Copy】Add to Google Spreadsheet when a review is posted on Google Business Profile".

3. Select App Trigger

Click "When a review is posted" on the Google Business Profile icon.
The title and other settings are complete, so press Next.

4. Set Trigger Launch Interval

You will transition to the screen in the image.
First, set the launch interval. You can select from the dropdown.

You can select the trigger launch interval from 5 minutes, 10 minutes, 15 minutes, 30 minutes, or 60 minutes.
Please note that the shortest launch interval varies depending on the plan.

5. Enter ID

Copy and paste each ID of the Google Business Profile according to the supplement at the bottom of the box.

6. Execute Test

After setting the ID, click the test button.


If "Test Successful" is displayed, save it.

Step 4: Settings to Add to Google Spreadsheet

1. Operate the Database


Select "Add Record" on the Google Spreadsheet icon.
Scroll down.

2. Set Required Fields

Enter the required fields. Click the box for the Spreadsheet ID.


When you click inside the box, a list of created sheets will be displayed as shown in the image, so select the Google Spreadsheet that accumulates review data from Google Business Profile.
Set the tab name in the same way.

The table range depends on the prepared Google Spreadsheet, so enter it according to the contents of the Google Spreadsheet.
Once entered, press Next.

3. Values of Records to Add

Set the values of the records to be added.
The box names displayed on this page are linked to the Google Spreadsheet you just connected.


Therefore, there may be differences from the image display, but the setting method is the same.
First, click the box.
Select "When a review is posted" on the Google Business Profile icon

The data from the Google Business Profile will be displayed in a list.
Select the data that matches the box item name.
In the case of the image, the box item name is "Star Rating", so I also selected "Star Rating" from the Google Business Profile data.

The data can be inserted as shown in the image.
Set the other boxes in the same way.

4. Execute Test

Once the data insertion is complete, press the test button.
If "Test Successful" is displayed, the setup is complete. Press Save.

5. Turn ON the Trigger

When the Flowbot creation is complete, the above display will appear. The trigger is initially set to OFF, so turn it ON.
This completes the app integration!

Flowbot template used this time

Other Automation Examples Using Google Business Profile and Google Sheets

In addition to the flow introduced this time, you can achieve various business automations by using the APIs of Google Business Profile and Google Sheets.
All of them can be used with simple settings, so if you find something interesting, please give it a try!

Other Automation Examples with Google Business Profile and Google Sheets

It is also possible to create a local post on Google Business Profile when the status is updated in Google Sheets.
This allows you to manage local posts from Google Sheets, which is expected to facilitate the sharing and verification of post content among team members.

Automation Example Using Google Sheets

Every day, obtain the latest ad report from Meta Ads (Facebook), automatically add it to Google Sheets, and notify on Slack

By obtaining the latest ad report at a set time every day and automating the addition to Google Sheets and notifications on Slack, you can expect improved work efficiency.

Create and Send Documents When a Row is Updated in Google Sheets

Since documents can be automatically created and sent every time a row is updated, you should be able to respond to clients more quickly.

Delete Registration Information When a Row is Updated in Google Sheets

Automatically deleting registration information due to updates in Google Sheets can potentially reduce the time spent on manual tasks.

Examples of Automation Using Google Business Profile

Receive Notifications When a Review is Posted on Google Business Profile

With automated notifications, you won't need to check review information each time, allowing you to proceed with your tasks seamlessly.

Add when a review is posted on Google Business Profile

Since data is added seamlessly, you may always have access to the latest information, allowing you to proceed with analysis tasks more quickly.

Benefits of Integrating Google Business Profile with Google Sheets

Benefit 1: Seamless Sharing of Reviews

By implementing this integration, new reviews posted on Google Business Profile can be automatically transferred to Google Sheets.
This allows for smoother and easier verification of posted reviews in Google Sheets.
For example, manually transferring reviews every time they are posted is inefficient, so you might wait until a certain number have accumulated before transferring them. However, this delay can make it difficult to respond quickly to reviews.
This integration has the potential to eliminate such drawbacks, enabling smoother customer interactions.

Benefit 2: Time Savings by Reducing Manual Entry

Manually transferring all reviews can be a somewhat tedious task. Additionally, since you never know when reviews will be posted, you need to frequently check your Google Business Profile.
By implementing this integration, you will no longer need to manually check for new reviews or perform transfer tasks, saving you time.
This makes it easier to avoid situations where you start with the intention of analyzing reviews in Google Sheets, but end up postponing the task.

Benefit 3: Easier Management of Reviews

The review data transferred to Google Sheets includes not only the review comments but also star ratings, reviewer names, and review IDs. Therefore, by filtering in Google Sheets, you can display only reviews from specific reviewers or with specific star ratings.
For example, you can easily identify reviews from regular customers who visit frequently or pick out reviews with extremely low star ratings for improvement.
Making it easier to analyze review data can lead to more effective business improvements.

Conclusion

Integrating Google Business Profile with Google Sheets is highly beneficial for quickly understanding and addressing customer needs.
By collecting and managing the reviews obtained, you may be able to leverage them for future business development.
If you want to efficiently manage customer needs and use them to improve your business, be sure to take a look!

The person who wrote this article
a.ohta
After working as a general store manager, I started working from home as an SEO writer. Later, an outsourcing agreement was signed with a marketing startup for about 5 years. Surrounded by students at the University of Tokyo, I held a computer and spent my days studying various business terms and how to use SaaS tools. When I was a general store manager, time was taken over and over again by office work such as sales and inventory management, human resource management, and ordering, etc., and I was unable to serve customers and often missed sales times. Even when outsourcing, there are many detailed tasks such as input, etc., and “can't such monotonous tasks be automated?” I thought so, and I really sympathize with Yoom's vision!
Tags
Google Business Profile
Google Sheets
Automation
Integration
App integration
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