How to integrate Salesforce with Google to search for company information registered in Salesforce, summarize the retrieved information, and update the records
How to Integrate Applications
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2025-04-16
How to integrate Salesforce with Google to search for company information registered in Salesforce, summarize the retrieved information, and update the records
t.nakaya
When you receive a lot of emails every day, it can be quite a hassle to save files to Dropbox each time. Moreover, many people might have experienced the struggle of missing a file save or saving a file in the wrong folder, making it difficult to find later.
In this article, we will introduce a method to automatically save files received in Gmail to Dropbox!
By using no-code tools, you can easily set up automation between Gmail and Dropbox. You can start using it right away, so be sure to give it a try!
Recommended for
Those who want to automatically upload files attached to Gmail to Dropbox
Those who want to integrate Gmail and Dropbox to facilitate smooth file sharing within the team
Those who want to prevent the loss of attachments and ensure proper document storage
For those who want to try it immediately
In this article, we will introduce the integration method using the no-code tool "Yoom".
No complicated settings or operations are required, and even non-engineers can easily achieve it.
You can start right away using the template below, so please give it a try!
For sales and marketing professionals, efficiently collecting and organizing company information about business partners is extremely important in their daily work. However, manually searching for information on newly registered companies, organizing the data, and recording it each time is time-consuming and labor-intensive. Have you ever thought, "If only I could automatically gather and organize information, my work would be much easier..."? One solution to this problem is the flow of searching Google with company information registered in Salesforce, summarizing the obtained snippets with AI, and updating the records. This article introduces a method to automate the collection of company information. First, let's take a closer look at the specific benefits of incorporating this flow.
Benefits of Integrating Salesforce with Google Search
Benefit 1: Automation of Data Collection and Organization
Manually searching for each piece of company information and organizing the necessary data can be surprisingly challenging. By using a flow that automatically executes Google searches based on newly registered company information in Salesforce, and AI summarizes the results to update the records, information such as company overviews and news can be automatically gathered, reducing the burden on staff to manually research and organize. Since AI summarizes important information from search results, you can avoid the issue of "individual differences in organizing company information." Company data is centralized in Salesforce, allowing for unified management. This flow will be particularly useful when dealing with a large number of companies.
Benefit 2: Reduction of Manual Work
Manually researching and organizing information for each company can take a surprising amount of time. Spending a lot of time on research can also interfere with other tasks. By implementing this flow, the time spent on manual searches and data organization is reduced, allowing you to focus more on other tasks. Even if it lightens the workload a little in your busy daily life, it might give you some peace of mind.
[About Yoom]
How to Search Google with Company Information Registered in Salesforce, Summarize Obtained Snippets with AI, and Update Records
From here, we will introduce the settings for the flow of searching Google with company information registered in Salesforce, summarizing the obtained snippets with AI, and updating the records. Once you have logged into Yoom, click "Try this template" from "See details" in the banner below.
The copied template is stored in My Projects in the project list, so please check there.
Step 1: Connect Salesforce and Google Search to My Apps
(1) Click "My Apps" on the left side of the Yoom screen, and then click "+ New Connection" displayed on the right side of the screen.
(2) Select Salesforce from the list of apps and refer to How to Register Salesforce to My Apps to connect to My Apps. (3) Select Google Search from the list of apps and click Sign in with Google
(4) Follow the instructions on the new registration screen, set the account name and access token, and click "Register" to complete the My Apps connection.
(5) Click "My Projects" from the project list and select "Edit" from the ... of the copied template.
Next, copy the template to My Projects and create a Flowbot. If you haven't copied it yet, please copy the Flowbot template from below.
1. Hover over the banner and click "View Details" 2. Click "Try This Template" on the page you are redirected to 3. Register for Yoom ※ If you have already completed registration, the login screen will be displayed, so please log in.
Step 2: Set a trigger to activate when a company is registered in Salesforce
(1) Click "App Trigger" from the flow list screen.
(2) Set the title, confirm that "When a new record is registered in the account object" is selected for the trigger action, and click "Next".
(3) In the API connection settings screen for the app trigger, set the trigger activation interval and My Domain URL.
(4) Once the settings are complete, click "Test", and if no errors occur, click "Next".
Step 3: Set an action to perform a Google search
(1) Click "Integrate with App" from the flow list screen.
(2) Set the title, confirm that "Retrieve Search Results" is selected for the action, and click "Next".
(3) In the API connection settings screen, set the search engine ID and search query. The search query can be configured using output and text.
(4) Once the settings are complete, click "Test", and if no errors occur, click "Save".
Step 4: Set an action to summarize
(1) Click "Summarize" from the flow list screen.
(2) Set the title, confirm that "GPT4o-mini|Summarize text within 3,500 characters (3 tasks)" is selected for the action, and click "Next".
(3) In the screen to set details, specify the text to be summarized from the output of "Retrieve Search Results".
(4) Next, specify the character count and summary conditions as desired.
(5) Once the settings are complete, click "Test", and if no errors occur, click "Save".
Step 5: Set an action to update records
(1) Click "Operate Database" from the flow list screen.
(2) Set the title, confirm that "Update Record" is selected for the execution action.
(3) Set the items for database integration. Set the My Domain URL, select the appropriate one from the candidates by the object's API reference name, and click "Next".
(3) In the detailed settings screen for database operations, select the appropriate one from the dropdown menu for the conditions of the record you want to update, and set the value of the updated record from the output.
(4) Once the settings are complete, click "Test", and if no errors occur, click "Save". (5) Finally, turn "Trigger ON" to complete.
Thank you for your hard work! The flow introduced this time is available by registering with Yoom.
Other Automation Examples Using Salesforce and Google Search
Here, in addition to the flow introduced above, we will introduce three useful automation flows. With Yoom, you can also utilize these flows to support the efficiency of your operations. Please take a look at the following flows for reference!
1. This is a flow where, when a deal is registered in Salesforce, an appointment is automatically added to the Google Calendar of the person in charge of the deal. This flow reduces the need to manually input schedules, allowing the sales team to manage their schedules more efficiently. Since you can see the schedule of deals at a glance, coordination within the team will also be smoother. It seems helpful in preventing missed appointments and managing schedules.
2. This is a flow that adds opportunity information to Google Sheets when Salesforce opportunity information is registered. By using this flow, which automatically reflects the data in Google Sheets every time opportunity information is registered in Salesforce, the hassle of manual data entry is reduced, making it convenient when smooth information management is required. Google Sheets is a tool that is easy for everyone to use, so it seems useful for analysis and report creation as well.
3. This is a flow where keywords added in Google Sheets are searched on Google, and the results are updated in Google Sheets. It is recommended for those who want to efficiently conduct regular information gathering in marketing or research tasks. Additionally, since search results can be managed collectively in Google Sheets, it becomes easier to organize and analyze information, and sharing within the team will also be simplified. It seems useful for competitive analysis and understanding market trends as well.
Summary
The flow introduced this time is an effective means to reduce manual workload and improve information management and work efficiency by integrating Salesforce with Google Search. In particular, by automatically searching Google based on company information and having AI summarize the results to update records, you can manage necessary data accurately while making efficient use of your time. With Yoom, you can set up integration between Salesforce and Google tools without programming knowledge, enabling the automation of complex tasks. Schedule management and information organization proceed smoothly, and you can expect improved work efficiency across the entire team. If you want to enhance work efficiency and focus on more strategic tasks, be sure to incorporate these automated flows using Yoom.
The person who wrote this article
t.nakaya
I changed my job from a dental hygienist to the IT industry, and in my previous job, I worked on web page replacement etc. as director support at a web company. Taking advantage of this experience, I am now putting all my energy into telling everyone about the appeal of Yoom. With an approach that combines technology and user perspectives, we sincerely want to help you improve your work efficiency through Yoom.
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