How to integrate Google Sheets with HubSpot to create a contact in HubSpot when a row is added in Google Sheets
How to Integrate Applications
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2024/11/26
How to integrate Google Sheets with HubSpot to create a contact in HubSpot when a row is added in Google Sheets
m.i
Managing contact information is crucial for efficiently conducting sales and marketing activities. However, if you are manually registering from Google Sheets to HubSpot, you can automate the registration process by integrating them. This automation can be a significant advantage, especially for those who spend time on manual data entry and customer information management. This article will explain in detail how to automate the creation of contacts in HubSpot when new customers are registered in Google Sheets using the no-code tool Yoom, and the benefits of doing so.
Recommended for
・Those who manage customer information in Google Sheets while conducting sales activities in HubSpot ・Those who feel challenged by sharing customer information between sales and marketing teams ・Those who want to quickly import information of event or seminar participants into a CRM tool ・Those who aim to streamline business processes by improving data entry efficiency and reducing errors ・Those who want to enhance information sharing between departments by integrating Google Sheets and HubSpot
Benefits and Examples of Integrating Google Sheets and HubSpot
Benefit 1: Streamlining Data Entry
Traditional business processes relying on manual entry can be time-consuming and prone to errors. By introducing automation that creates contacts in HubSpot every time a row is added in Google Sheets, these issues can be resolved. This automation can save time and effort by eliminating the need for manual data entry. For example, when you input a participant list collected at an event into Google Sheets, it automatically reflects in HubSpot, allowing the sales team to use the correctly registered contact information as leads. Additionally, it can prevent errors associated with manual tasks, such as input mistakes and duplicate registrations, thereby improving data quality.
Benefit 2: Timely Customer Registration
Delays in registering customer information can lead to missed follow-up opportunities and potential losses. However, by automating the process, information is reflected in real-time, eliminating registration delays and enabling prompt responses. For instance, when a new lead is entered into Google Sheets, it is immediately reflected in HubSpot, allowing sales representatives to send follow-up emails right away. In situations where speedy responses are required, such as seminars or campaigns, quick registration can be key to successful negotiations.
Benefit 3: Facilitating Smooth Information Sharing Between Departments
Achieving smooth information sharing between departments not only streamlines integration but also enables quick decision-making through centralized information management. In many companies, sales, marketing, and customer support teams use separate tools and databases, which can make finding necessary information time-consuming. However, by automatically aggregating data entered in Google Sheets into HubSpot, all departments can check the latest information on a common platform. For example, the support team can adjust their response by understanding the latest customer status. As a result, each department can make quick decisions based on data, potentially improving overall company performance.
[About Yoom]
How to Create a Google Sheets and HubSpot Integration Flow
So far, we have introduced the benefits of integrating Google Sheets and HubSpot. Let's quickly integrate the apps we will use this time with Yoom! After completing the registration of My Apps, we will create a flowbot to "Add a task in HubSpot when a row is added in Google Sheets."
This time, we will follow the process below. Let's set it up together!
Integrate Google Sheets and HubSpot with My Apps.
Copy the template.
Set up the trigger in Google Sheets as the starting point of the flow, and then configure the operations in HubSpot.
Turn on the trigger button and verify the operation of the integration flow between Google Sheets and HubSpot.
Step 1: My Apps Integration
Integrating My Apps first will make the subsequent settings proceed smoothly. First, let's integrate your Google Sheets with Yoom. Select My Apps → New Connection from the left side of the Yoom page.
Search for Google Sheets and log in with your Google account. When this screen appears, click Continue if there are no issues.
Next, integrate with HubSpot. Please register or log in.
If Google Sheets and HubSpot are integrated with My Apps, you're all set.
Step 2: Set Triggers and Actions
We will proceed using this template.
Open the template page and click on 'Try this template'. If you are using Yoom, please log in. If you are new, please register. Proceed, and the template will be automatically copied to your workspace. Change the template name as needed. Click on My Projects on the left to see the copied template. Click on the ellipsis (...) on the right and select Edit.
Things to Prepare
・A Google Spreadsheet where you can enter contact information. Refer to the image for the header. (Information will be entered during testing.)
Now, let's set up the app trigger. Select "When a row is added". Change the title as desired. After confirming the account information to be linked, proceed to the next step.
Trigger Interval: You can choose from intervals of 5 minutes, 10 minutes, 15 minutes, 30 minutes, or 60 minutes. ※ The selection of intervals varies depending on the plan.
Set the table range to include everything, including the header.
Column with Unique Values ※ Be sure to select a column where values do not duplicate!
Now, move to the Google Spreadsheet with the contact information. Leave the Contact ID in column F blank. Enter the other items.
Return to Flowbot and test. If the information you want to add to HubSpot is reflected in the output, save it.
Next, click on "Create Contact". Please also confirm the account information to be linked. Proceed to the next step and set the items. Select from the output as follows.
Set the remaining items.
The lifecycle stage can be selected from the image.
The lead status is as follows.
These two can be left unselected to create a contact, so choose as needed. Test this as well, and if the created contact ID is obtained in the output, save it.
Next, click on "Update Record". Integrate with the database.
Set the conditions for the record you want to update.
Since you want to update the contact ID obtained earlier, select the output as follows.
If the test is successful, click save. Check HubSpot.
The contact has been successfully created. Thank you for your hard work. Even someone like me, who is not familiar with programming, was able to proceed easily.
Here is the Flowbot used this time ↓
Other Automation Examples Using Google Sheets and HubSpot
1.Update HubSpot contact information when a row is updated in Google Sheets flow.
Even if the company's address or phone number registered with the contact changes, this flow will automatically update the information in HubSpot. Once automated, you will be freed from the tedious update tasks.
2.This is a flow to record new contact information registered in HubSpot into Google Sheets.
If you are using Google Sheets to share contact information with other departments, this is convenient. As long as you link Google Sheets, contact information will be automatically reflected, saving you time and effort in data entry.
3.This is a flow to store form submissions from Hubspot into a Google Spreadsheet.
You can automatically transfer the information of prospects who submitted the form into a Google Spreadsheet. By combining it with the flow introduced this time, you can also automatically register contacts in HubSpot.
Summary
This time, we introduced the flowbot "Add a task to HubSpot when a row is added in Google Sheets". By integrating Google Sheets with HubSpot, you can expect to streamline data entry and facilitate smooth information sharing between departments. This will improve sales and marketing processes, allowing you to work more efficiently. Especially by utilizing the no-code tool Yoom, you can easily achieve these automations.
Please try integrating Google Sheets and HubSpot using Yoom.
The person who wrote this article
m.i
I have experienced finance-related work for about 3 years since I graduated as a new graduate.
Due to the industry, there are so many tasks that are done manually, and I came across Yoom when I thought that if automated, I could do more other work.
I'm impressed every day by the convenience of Yoom while writing a blog.
I try to make the structure easy to understand.
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