When an email is opened in Mailchimp, notify Slack.

■Overview

This is a flow that notifies Slack when a new email is opened in Mailchimp.

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■Recommended for

1. Marketing personnel using Mailchimp

・Those who want to improve customer engagement by understanding email opens in real-time

・Those who want to receive notifications on Slack triggered by email opens for specific campaigns or segments and take quick follow-up actions

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2. Team members who want to understand Mailchimp email open status

・Those who want to quickly know customer reactions and consider countermeasures

・Those who want to share the open status of important emails on Slack and strengthen collaboration within the team

■Benefits of using this template

In email marketing utilizing Mailchimp, email open information is an important indicator of customer engagement. However, manually checking each opened email and notifying communication tools like Slack is a labor-intensive task.

By utilizing this flow, notifications are sent to Slack as soon as an email is opened, enabling real-time information sharing. This allows you to quickly grasp customer interests and implement swift follow-ups or individual responses.

Additionally, by utilizing Slack's channel notification feature, sharing information with specific members or teams becomes easier.

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■Notes

・Please integrate Mailchimp and Slack with Yoom.