■Overview
This flow sends conversion events via the Meta Conversion API when a lead is registered in Hot Profile.
With Yoom, you can easily achieve this flow without any programming, as it allows for seamless integration between apps.
■Recommended for
1. Those managing leads with Hot Profile
・Those registering or updating leads based on business cards or inquiry information
・Those manually integrating lead information with other tools for utilization
2. Those using the Meta Conversion API
・Those optimizing Meta ads
・Those who want to streamline the sending of conversion events by integrating with Hot Profile
■Benefits of using this template
By using the Meta Conversion API, you can optimize Meta ads.
However, manually sending conversion events from the Meta Conversion API can be inefficient due to the numerous input fields.
With this flow, you can automatically send conversion events from the Meta Conversion API when a lead is registered in Hot Profile.
This eliminates the need to manually input lead information from Hot Profile, thereby streamlining the process of sending conversion events.
Additionally, since lead registration acts as a trigger, it helps prevent data reflection omissions and transcription errors, while also improving data accuracy.